Jakarta - Pergerakan industri otomotif di Indonesia makin pesat dalam beberapa tahun belakangan. Pertumbuhan penjualan motor dan mobil pun meningkat cukup signifikan.
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Hal itu tentu membuat senang banyak pihak. Tidak hanya produsen mobil dan motor saja, produsen oli atau pelumas pun senang melihat perkembangan ini.
Dan Shell yang merupakan salah satu produsen oli yang bermain di pasar Indonesia mengklaim mereka adalah produsen oli internasional terbesar di Indonesia.
"Di antara merek-merek oli internasional yang bermain di sini, kami yang terbesar," ungkap Director Sales Indonesia Lubricant PT Shell Indonesia, Hardeep Kirpal-Singh di Hotel Four Seasons, Kuningan, Jakarta, Selasa (5/10/2010).
Pasar oli di Indonesia sendiri diperkirakan mencapai 700 juta liter per tahunnya. Dari angka itu, Shell menurut Hardeep memiliki market share sekitar 10 persen.
"Indonesia merupakan salah satu pasar di dunia yang kami anggap paling penting dan potensial. Perkembangan bisnis kami di sini sangat bagus," imbuhnya.
Indonesia menurut Hardeep masuk dalam daftar 5 negara paling potensial di dunia selain Brasil, Rusia, India dan China.
Di Indonesia, perusahaan minyak pertama di tanah air saat masih bernama Royal Dutch ini memasarkan 3 oli yakni Helix untuk mobil, Advance untuk motor dan Rimula untuk kendaraan-kendaraan komersial.
"Dari tiga itu, Helix menjadi penyumbang terbesar disusul Advance," pungkasnya.
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Source: http://oto.detik.com/read/2010/10/05/172328/1456291/648/shell-indonesia-pasar-potensial
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